# How AI sees Directions: HVAC in Calgary, AB AI Visibility Index. HVAC in Calgary, AB. Week of Friday, October 16, 2026. AI recommends Directions #2 in Calgary, AB HVAC (1 of the three assistants name it, at 7.2% share of voice), but understands it only #6. Its weakest link is pricing. ## At a glance - Visibility rank: #2 in Calgary, AB HVAC - Share of voice: 7.2% - Depth score: 54/100 (weakest on pricing) ## Summary - Across the questions Calgary, AB customers ask AI about HVAC, Directions is recommended by 1 of 4 assistants and ranks #2 by share of voice. - Google AI Mode consistently name it. ChatGPT and Gemini do not surface it. - Its depth score is held back by pricing: on the service call, the assistants quoted $49 to $160, so a customer comparing prices gets a fabricated figure. ## How each assistant sees Directions - ChatGPT: Not named. mentions this business - Gemini: Not named. mentions it but often returns no sources - Google AI Mode: Recommends. Named in 42 of 48 prompts · names and recommends this business ### Customer questions it was named in - Who are the best HVAC companies in Calgary, AB? - Recommend a good heating and cooling company in Calgary, AB. - I just moved to Calgary, AB and need an HVAC company. Who should I call? - What's the top-rated HVAC contractor near Calgary, AB? ## Depth: the buyer's journey with AI Directions is recommended #2, but AI understands it only #6. The gap is pricing, the one question AI can't answer for a buyer. ### Offerings & services: Good Customer asks: "What does Directions do?" > It appears there is no prominent or uniquely named HVAC company called "Directions" operating in Calgary, AB. You may be looking for driving or mapping directions to a specific heating and cooling contractor in the… Answerable for the common cases a customer asks about. ### Availability & booking: Good "Can I book Directions this week? Are they taking new customers?" > If you are referring to Directions for Immigrants (operated by Bow Valley College in Calgary, which provides career coaching, employment services, and accreditation support for internationally educated professionals),… AI describes availability but can't confirm a bookable time, so the customer still has to call. ### Pricing: Fabricated "What does Directions charge for a service call?" > It looks like there might be a slight mix-up with the company name, as "Directions" is not a known primary HVAC contractor in Calgary, AB (though maps apps often use phrases like "get directions" to local heating… Asked about the service call, the assistants quoted anywhere from $49 to $160. A customer comparing prices gets a number AI made up. ### Fit & qualification: Strong "Can Directions handle what I need?" > There is no verified business or licensed HVAC contractor named " Directions" in Calgary, AB that handles full furnace and central AC system replacements. If you are looking for established local providers that… All three assistants answer this accurately for Directions. ### What makes them different: Partial "Why choose Directions over the others?" > Choosing an HVAC company in Calgary, AB, comes down to more than just price. You want dependable service, qualified technicians, honest recommendations, and a heating and cooling system that performs reliably through… AI's answers here are uneven across the assistants. Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness. ## Others in Calgary, AB HVAC - Action Furnace: 7.5% share of voice, depth 67 - Calgary Air Heating and Cooling Ltd: 4.7% share of voice, depth 58 - Harmony Heating & Air Conditioning: 4.5% share of voice, depth 53 - Comfort Union: 4.3% share of voice, depth 66 ## Frequently asked questions ### Does AI recommend Directions in Calgary, AB? Directions is recommended by 1 of the three assistants and ranks #2 for share of voice among Calgary, AB HVAC businesses, at 7.2% share of voice. ### Can AI answer what Directions charges? Its depth score is 54/100, weakest on pricing. On the service call, the assistants quoted $49 to $160, so a customer comparing them gets a fabricated figure. --- Rankings reflect the output of third-party AI assistants (ChatGPT, Gemini, and Google AI Mode) on the dates measured. They are an observed, sourced measurement of how those assistants describe and rank each business, not an endorsement, certification, or rating by Courtyard. AI output changes over time and may be incomplete or inaccurate. Business names and descriptions are taken from the AI responses themselves. Measured across ChatGPT, Gemini, and Google AI Mode. Snapshot captured Fri Oct 16, 2026. An index by Courtyard.