# How AI sees Directions: Med spas in Calgary, AB AI Visibility Index. Med spas in Calgary, AB. Week of Friday, October 16, 2026. AI recommends Directions #2 in Calgary, AB Med spas (1 of the three assistants name it, at 5.5% share of voice), but understands it only #7. Its weakest link is pricing. ## At a glance - Visibility rank: #2 in Calgary, AB Med spas - Share of voice: 5.5% - Depth score: 43/100 (weakest on pricing) ## Summary - Across the questions Calgary, AB customers ask AI about Med spas, Directions is recommended by 1 of 4 assistants and ranks #2 by share of voice. - ChatGPT and Google AI Mode consistently name it. Gemini does not surface it. - Its depth score is held back by pricing: on the filler (per syringe), the assistants quoted $350 to $900, so a customer comparing prices gets a fabricated figure. ## How each assistant sees Directions - ChatGPT: Recommends. Named in 1 of 48 prompts · mentions this business - Gemini: Not named. mentions it but often returns no sources - Google AI Mode: Recommends. Named in 42 of 48 prompts · names and recommends this business ### Customer questions it was named in - I just moved to Calgary, AB and need a new med spa. Where should I go? - What are the best med spas in Calgary, AB? - Recommend a good medical spa in Calgary, AB for Botox and filler. - What's the top-rated aesthetics clinic or med spa near Calgary, AB? ## Depth: the buyer's journey with AI Directions is recommended #2, but AI understands it only #7. The gap is pricing, the one question AI can't answer for a buyer. ### Offerings & services: Good Customer asks: "What does Directions do?" > There is no prominent med-spa, clinic, or aesthetic business named Directions that is known for offering injectables (Botox and filler), laser treatments, facials, and body treatments. It is possible you are thinking of… Answerable for the common cases a customer asks about. ### Availability & booking: Good "Can I book Directions this week? Are they taking new customers?" > I found a Calgary counselling practice called Healthy Directions, but I couldn’t confirm whether that’s the specific “Directions” you mean or verify that it is currently accepting new clients. If you mean Healthy… AI describes availability but can't confirm a bookable time, so the customer still has to call. ### Pricing: Fabricated "What does Directions charge for a treatment?" > I searched for “Directions” in the Vaughan area, but I couldn’t verify a current price list for a clinic by that exact name. I don’t want to give you incorrect prices or a consultation fee. For comparison, here are some… Asked about the filler (per syringe), the assistants quoted anywhere from $350 to $900. A customer comparing prices gets a number AI made up. ### Fit & qualification: Good "Can Directions handle what I need?" > I looked for publicly available information about Directions in Calgary, Alberta, specifically who performs its treatments and whether a licensed nurse injector or medical doctor is part of the team. The important… Answerable for the common cases a customer asks about. ### What makes them different: Empty "Why choose Directions over the others?" > No, a standard map or location directions page for a Calgary medical spa or plastic surgery clinic does not typically feature comprehensive before-and-after case studies or patient photo galleries. Instead, those… Boilerplate that's true of any competitor. AI has nothing concrete a customer could actually choose Directions on. Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness. ## Others in Calgary, AB Med spas - PHI Medical Aesthetics: 7.5% share of voice - Kane Medical Aesthetics: 5.0% share of voice, depth 63 - Marda Loop · Southwest Calgary: 4.9% share of voice - New Skin YYC: 3.4% share of voice, depth 56 ## Frequently asked questions ### Does AI recommend Directions in Calgary, AB? Directions is recommended by 1 of the three assistants and ranks #2 for share of voice among Calgary, AB Med spas businesses, at 5.5% share of voice. ### Can AI answer what Directions charges? Its depth score is 43/100, weakest on pricing. On the filler (per syringe), the assistants quoted $350 to $900, so a customer comparing them gets a fabricated figure. --- Rankings reflect the output of third-party AI assistants (ChatGPT, Gemini, and Google AI Mode) on the dates measured. They are an observed, sourced measurement of how those assistants describe and rank each business, not an endorsement, certification, or rating by Courtyard. AI output changes over time and may be incomplete or inaccurate. Business names and descriptions are taken from the AI responses themselves. Measured across ChatGPT, Gemini, and Google AI Mode. Snapshot captured Fri Oct 16, 2026. An index by Courtyard.