# How AI sees Directions: Med spas in Montréal, QC

AI Visibility Index. Med spas in Montréal, QC. Week of Friday, October 16, 2026.

AI recommends Directions #4 in Montréal, QC Med spas (1 of the three assistants name it, at 4.7% share of voice), and understands it well enough to carry a customer toward a booking, scoring 61 on depth.

## At a glance

- Visibility rank: #4 in Montréal, QC Med spas
- Share of voice: 4.7%
- Depth score: 61/100 (weakest on differentiation)

## Summary

- Across the questions Montréal, QC customers ask AI about Med spas, Directions is recommended by 1 of 4 assistants and ranks #4 by share of voice.
- Gemini and Google AI Mode consistently name it. ChatGPT does not surface it.
- Its depth score is held back by differentiation: asked why choose Directions, AI falls back on boilerplate any competitor could claim.

## How each assistant sees Directions

- ChatGPT: Not named. mentions this business
- Gemini: Recommends. Named in 3 of 48 prompts · mentions it but often returns no sources
- Google AI Mode: Recommends. Named in 39 of 48 prompts · names and recommends this business

### Customer questions it was named in

- Which med spa in Montréal, QC is the best and safest for injectables?
- Who does the best Botox and dermal filler in Montréal, QC?
- Where can I get affordable Botox in Montréal, QC without cutting corners?
- What are the best med spas in Montréal, QC?

## Depth: the buyer's journey with AI

Where AI can carry a Directions customer from a first question toward a booking, and where it can't. Five buyer questions, graded on what the assistants actually said.

### Offerings & services: Good

Customer asks: "What does Directions do?"

> It looks like "Directions" might be a typo, a specific local business name that isn't pulling up standard med spa directory listings, or a general term. However, looking at the menu of services you mentioned,…

Answerable for the common cases a customer asks about.

### Availability & booking: Partial

"Can I book Directions this week? Are they taking new customers?"

> Directions Third Age Consultants inc is a Montreal-based consultancy specializing in corporate training, retirement planning, and transition coaching for mature workers (led by founder Dr. Gillian Leithman). Public…

AI describes availability but can't confirm a bookable time, so the customer still has to call.

### Pricing: Good

"What does Directions charge for a treatment?"

> There is no specific business or clinic named "Directions" known to offer laser hair removal or facials, and pricing information for an establishment by that name is unavailable. If you meant a different clinic name ,…

Answerable for the common cases a customer asks about.

### Fit & qualification: Good

"Can Directions handle what I need?"

> I looked for publicly available information about Directions in Montréal, Québec, specifically whether its treatments are performed by a licensed nurse injector or a medical doctor, and whether their professional…

Answerable for the common cases a customer asks about.

### What makes them different: Partial

"Why choose Directions over the others?"

> "Directions" refers strictly to geographic mapping and navigation features (such as Google Maps or Apple Maps route planning) rather than a specific aesthetic clinic or provider named Directions in Montréal. If you are…

AI's answers here are uneven across the assistants.

Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness.

## Others in Montréal, QC Med spas

- Médispa Victoria Park: 9.1% share of voice, depth 47
- CHIC: 6.7% share of voice, depth 45
- Victoria Park Medispa: 5.1% share of voice, depth 60
- Clinique Face MD: 2.1% share of voice, depth 46

## Frequently asked questions

### Does AI recommend Directions in Montréal, QC?

Directions is recommended by 1 of the three assistants and ranks #4 for share of voice among Montréal, QC Med spas businesses, at 4.7% share of voice.

### Can AI answer what Directions charges?

Its depth score is 61/100, weakest on differentiation.

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Rankings reflect the output of third-party AI assistants (ChatGPT, Gemini, and Google AI Mode) on the dates measured. They are an observed, sourced measurement of how those assistants describe and rank each business, not an endorsement, certification, or rating by Courtyard. AI output changes over time and may be incomplete or inaccurate. Business names and descriptions are taken from the AI responses themselves.

Measured across ChatGPT, Gemini, and Google AI Mode. Snapshot captured Fri Oct 16, 2026. An index by Courtyard.
