C
Chaparral Smiles Dental
#12
Visibility rank in Calgary, AB Dentists · ▼ 4 this week
1.3%
Share of voice
54
Depth score · how well AI can help a buyer · new to depth
Share of voice over time
Weekly, last 3 weeks · vs the Calgary, AB Dentists leader
Chaparral Smiles Dental · 1.3%Swish Oral Care (leader) · 4.5%
AI recommends Chaparral Smiles Dental #12 in Calgary, AB Dentists (2 of the four assistants name it, at 1.3% share of voice), and understands it well enough to carry a customer toward a booking, scoring 54 on depth.
Summary
- Across the questions Calgary, AB customers ask AI about Dentists, Chaparral Smiles Dental is recommended by 2 of 4 assistants and ranks #12 by share of voice.
- ChatGPT and Perplexity consistently name it. Gemini and Google AI Mode do not surface it.
- Its depth score is held back by pricing: on the new-patient exam & cleaning, the assistants quoted $59.9 to $262, so a customer comparing prices gets a fabricated figure.
How each assistant sees Chaparral Smiles Dental
ChatGPT
Recommends
Named in 12 of 72 prompts · names and recommends this business
Gemini
Not named
mentions this business
Perplexity
Recommends
Named in 2 of 72 prompts · names and recommends this business
Google AI Mode
Not named
mentions this business
Customer questions it was named in
- I have a bad toothache. Who's an emergency dentist in Calgary, AB that can see me today?
- I chipped a tooth and need to be seen right away in Calgary, AB. Who takes same-day appointments?
- Who does emergency dental work on evenings or weekends in Calgary, AB?
- My crown fell out and it hurts. Which dentist in Calgary, AB can fit me in urgently?
Depth: the buyer's journey with AI
Where AI can carry a Chaparral Smiles Dental customer from a first question toward a booking, and where it can't. Five buyer questions, graded on what the assistants actually said.
strongOfferings
goodAvailability
fabricatedPricing
goodFit
goodDifferentiation
Offerings & servicesStrong
Customer asks: "What does Chaparral Smiles Dental do?"
“Chaparral Smiles Dental , located in Southeast Calgary (1800 194 Ave SE), is a comprehensive, family-friendly dental clinic offering a wide variety of oral health services. They are open 7 days a week, accommodate…”
All four assistants answer this accurately for Chaparral Smiles Dental.
Availability & bookingGood
"Can I book Chaparral Smiles Dental this week? Are they taking new customers?"
“Yes, Chaparral Smiles Dental in SE Calgary offers same-day emergency appointments and walk-ins. They are open 7 days a week, with extended hours, to accommodate urgent needs. Chaparral Smiles Dental: Dentist SE…”
AI describes availability but can't confirm a bookable time, so the customer still has to call.
PricingFabricated
"What does Chaparral Smiles Dental charge for a visit?"
“If you are looking into Chaparral Smiles Dental in Southeast Calgary, here is what you need to know regarding their pricing structure, payment plans, and membership options: 1\. Treatment Pricing Like many dental…”
Asked about the new-patient exam & cleaning, the assistants quoted anywhere from $59.9 to $262. A customer comparing prices gets a number AI made up.
Fit & qualificationGood
"Can Chaparral Smiles Dental handle what I need?"
“Yes, Chaparral Smiles Dental in Southeast Calgary absolutely offers sedation dentistry, and they place a heavy emphasis on catering to nervous or anxious patients. Sedation Dentistry SE Calgary | Chaparral Smiles Dental…”
Answerable for the common cases a customer asks about.
What makes them differentGood
"Why choose Chaparral Smiles Dental over the others?"
“Chaparral Smiles Dental in SE Calgary distinguishes itself through 7-day-a-week availability, advanced diagnostic technology, and comprehensive, patient-focused care. The practice focuses on mitigating dental anxiety…”
Answerable for the common cases a customer asks about.
Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness.