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The Assembly Dental & Wellness
#15
Visibility rank in Calgary, AB Dentists · ▼ 10 this week
1.2%
Share of voice
44
Depth score · how well AI can help a buyer · new to depth
Share of voice over time
Weekly, last 3 weeks · vs the Calgary, AB Dentists leader
The Assembly Dental & Wellness · 1.2%Swish Oral Care (leader) · 4.5%
AI recommends The Assembly Dental & Wellness #15 in Calgary, AB Dentists (2 of the four assistants name it, at 1.2% share of voice), and understands it well enough to carry a customer toward a booking, scoring 44 on depth.
Summary
- Across the questions Calgary, AB customers ask AI about Dentists, The Assembly Dental & Wellness is recommended by 2 of 4 assistants and ranks #15 by share of voice.
- Perplexity and Google AI Mode consistently name it. ChatGPT and Gemini do not surface it.
- Its depth score is held back by pricing: on the new-patient exam & cleaning, the assistants quoted $60 to $144, so a customer comparing prices gets a fabricated figure.
How each assistant sees The Assembly Dental & Wellness
ChatGPT
Not named
mentions this business
Gemini
Not named
mentions this business
Perplexity
Recommends
Named in 27 of 72 prompts · names and recommends this business
Google AI Mode
Recommends
Named in 6 of 72 prompts · names and recommends this business
Customer questions it was named in
- Who are the best dentists in Calgary, AB?
- Recommend a good family dentist in Calgary, AB.
- I just moved to Calgary, AB and need a new dentist. Who should I go to?
- I chipped a tooth and need to be seen right away in Calgary, AB. Who takes same-day appointments?
Depth: the buyer's journey with AI
Where AI can carry a The Assembly Dental & Wellness customer from a first question toward a booking, and where it can't. Five buyer questions, graded on what the assistants actually said.
strongOfferings
weakAvailability
fabricatedPricing
partialFit
partialDifferentiation
Offerings & servicesStrong
Customer asks: "What does The Assembly Dental & Wellness do?"
“The Assembly Dental & Wellness in Calgary, AB (located at 410 Memorial Drive NE) provides a comprehensive suite of dental treatments. They focus on a "whole-person" approach to oral health, combining traditional…”
All four assistants answer this accurately for The Assembly Dental & Wellness.
Availability & bookingWeak
"Can I book The Assembly Dental & Wellness this week? Are they taking new customers?"
“At The Assembly Dental & Wellness in Calgary, AB, appointment details and same-day emergency options are as follows: New-Patient Appointment Wait Time The clinic is actively accepting new patients . While they do not…”
The assistants contradict each other on whether they're taking new customers, so the answer depends on which AI the customer asked.
PricingFabricated
"What does The Assembly Dental & Wellness charge for a visit?"
“The Assembly Dental & Wellness in downtown Calgary does not publicly list specific prices for common treatments, as they tailor treatment plans to individual needs. They do, however, provide comprehensive general,…”
Asked about the new-patient exam & cleaning, the assistants quoted anywhere from $60 to $144. A customer comparing prices gets a number AI made up.
Fit & qualificationPartial
"Can The Assembly Dental & Wellness handle what I need?"
“Yes, The Assembly Dental & Wellness (located on Memorial Drive NE in Calgary) offers sedation dentistry and is highly focused on accommodating nervous or anxious patients. Sedation & Sleep Dentistry - The Assembly…”
AI's answers here are uneven across the assistants.
What makes them differentPartial
"Why choose The Assembly Dental & Wellness over the others?"
“The Assembly Dental & Wellness in Calgary sets itself apart through a combination of experienced leadership , modern technology , and a "whole-person" care approach that integrates wellness with traditional dentistry.…”
AI's answers here are uneven across the assistants.
Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness.