D
Directions
#2
Visibility rank in Dallas, TX Dentists
5.2%
Share of voice
40
Depth score · how well AI can help a buyer · ▼ 1 in depth rank this week
Share of voice over time
Weekly, last 13 weeks · vs the Dallas, TX Dentists leader
Directions · 5.2%Lake Highlands · Northeast Dallas (leader) · 5.4%
AI recommends Directions #2 in Dallas, TX Dentists (1 of the three assistants name it, at 5.2% share of voice), and understands it well enough to carry a customer toward a booking, scoring 40 on depth.
Summary
- Across the questions Dallas, TX customers ask AI about Dentists, Directions is recommended by 1 of 4 assistants and ranks #2 by share of voice.
- ChatGPT, Gemini and Google AI Mode consistently name it.
- Its depth score is held back by pricing: on the new-patient exam & cleaning, the assistants quoted $59 to $150, so a customer comparing prices gets a fabricated figure.
How each assistant sees Directions
ChatGPT
Recommends
Named in 2 of 48 prompts · mentions this business
Gemini
Recommends
Named in 3 of 48 prompts · mentions it but often returns no sources
Google AI Mode
Recommends
Named in 37 of 48 prompts · names and recommends this business
Customer questions it was named in
- I just moved to Dallas, TX and need a new dentist. Who should I go to?
- What dental practice in Dallas, TX has the best reputation with patients?
- How do the top-rated dental practices in Dallas, TX compare on reviews and patient experience?
- What are the pros and cons of the leading dentists in Dallas, TX?
Depth: the buyer's journey with AI
Where AI can carry a Directions customer from a first question toward a booking, and where it can't. Five buyer questions, graded on what the assistants actually said.
partialOfferings
goodAvailability
fabricatedPricing
goodFit
emptyDifferentiation
Offerings & servicesPartial
Customer asks: "What does Directions do?"
“Emergency Dental Service is located on Oak Lawn Avenue and operates around the clock to assist patients with urgent needs. Available 24 hours a day, 7 days a week for urgent situations. Offers prompt access to dental…”
AI's answers here are uneven across the assistants.
Availability & bookingGood
"Can I book Directions this week? Are they taking new customers?"
“I couldn’t verify a published new-patient wait time or confirmed same-day emergency availability for Directions in Dallas, TX from the results I found. I wouldn’t want to give you an inaccurate estimate. For the…”
AI describes availability but can't confirm a bookable time, so the customer still has to call.
PricingFabricated
"What does Directions charge for a visit?"
“I couldn’t find a verified, publicly listed price for a new-patient exam, X-rays, and cleaning at Directions in Dallas, TX. For comparison, other Dallas dental offices advertise these self-pay new-patient specials: -…”
Asked about the new-patient exam & cleaning, the assistants quoted anywhere from $59 to $150. A customer comparing prices gets a number AI made up.
Fit & qualificationGood
"Can Directions handle what I need?"
“I looked into dental practices in Dallas, TX, but I couldn’t verify a dental office specifically named “Directions” or find reliable information confirming that it offers sedation dentistry. I don’t want to give you the…”
Answerable for the common cases a customer asks about.
What makes them differentEmpty
"Why choose Directions over the others?"
“It looks like there might be a slight misunderstanding or typo in the name, as there isn't a well-known dental practice in Dallas, TX specifically named "Directions." You might be thinking of a specific practice that…”
Boilerplate that's true of any competitor. AI has nothing concrete a customer could actually choose Directions on.
Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness.