D
Directions
#2
Visibility rank in Vancouver, BC Dentists
4.5%
Share of voice
34
Depth score · how well AI can help a buyer · ▼ 1 in depth rank this week
Share of voice over time
Weekly, last 13 weeks · vs the Vancouver, BC Dentists leader
Directions · 4.5%Kingsgate Dental (leader) · 5.5%
AI recommends Directions #2 in Vancouver, BC Dentists (1 of the three assistants name it, at 4.5% share of voice), but understands it only #7. Its weakest link is pricing.
Summary
- Across the questions Vancouver, BC customers ask AI about Dentists, Directions is recommended by 1 of 4 assistants and ranks #2 by share of voice.
- ChatGPT and Google AI Mode consistently name it. Gemini does not surface it.
- Its depth score is held back by pricing: on the new-patient exam & cleaning, the assistants quoted $250 to $544.7, so a customer comparing prices gets a fabricated figure.
How each assistant sees Directions
ChatGPT
Recommends
Named in 2 of 48 prompts · mentions this business
Gemini
Not named
mentions it but often returns no sources
Google AI Mode
Recommends
Named in 38 of 48 prompts · names and recommends this business
Customer questions it was named in
- I have a bad toothache. Who's an emergency dentist in Vancouver, BC that can see me today?
- My crown fell out and it hurts. Which dentist in Vancouver, BC can fit me in urgently?
- Who are the best dentists in Vancouver, BC?
- Recommend a good family dentist in Vancouver, BC.
Depth: the buyer's journey with AI
Directions is recommended #2, but AI understands it only #7. The gap is pricing, the one question AI can't answer for a buyer.
goodOfferings
weakAvailability
fabricatedPricing
goodFit
partialDifferentiation
Offerings & servicesGood
Customer asks: "What does Directions do?"
“It appears there is a slight misunderstanding: " Directions " is not a specific dental clinic or healthcare organization in Vancouver, BC. Instead, the word "directions" typically refers to the map and location…”
Answerable for the common cases a customer asks about.
Availability & bookingWeak
"Can I book Directions this week? Are they taking new customers?"
“If you mean Directions Youth Services in Vancouver, BC, it’s a youth support service rather than a regular family doctor’s office. It offers low-barrier support for young people, including help with basic needs,…”
The assistants contradict each other on whether they're taking new customers, so the answer depends on which AI the customer asked.
PricingFabricated
"What does Directions charge for a visit?"
“I couldn’t verify a published price list for Directions in Vancouver, BC covering a new-patient exam, X-rays, and cleaning, so I don’t want to give you an unconfirmed clinic-specific total. As a general Vancouver…”
Asked about the new-patient exam & cleaning, the assistants quoted anywhere from $250 to $544.7. A customer comparing prices gets a number AI made up.
Fit & qualificationGood
"Can Directions handle what I need?"
“There is no prominent dental clinic in Vancouver, BC operating under the specific name "Directions" . It is likely that you might be looking for driving directions to a particular dental office, or perhaps the name of…”
Answerable for the common cases a customer asks about.
What makes them differentPartial
"Why choose Directions over the others?"
“It looks like there might be a slight misunderstanding or typo in the name, as there isn't a well-known Vancouver dental practice specifically operating under the name "Directions" (though you may have clicked a "Get…”
AI's answers here are uneven across the assistants.
Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness.