M
Mercer Heating and Air
#7
Visibility rank in New York, NY HVAC
1.7%
Share of voice
45
Depth score · how well AI can help a buyer
Share of voice over time
Weekly, last 3 weeks · vs the New York, NY HVAC leader
Mercer Heating and Air · 1.7%American HVAC Corp (leader) · 19.4%
AI recommends Mercer Heating and Air #7 in New York, NY HVAC (1 of the four assistants name it, at 1.7% share of voice), and understands it well enough to carry a customer toward a booking, scoring 45 on depth.
Summary
- Across the questions New York, NY customers ask AI about HVAC, Mercer Heating and Air is recommended by 1 of 4 assistants and ranks #7 by share of voice.
- ChatGPT consistently name it. Gemini, Perplexity and Google AI Mode do not surface it.
- Its depth score is held back by pricing: on the service call, the assistants quoted $49 to $250, so a customer comparing prices gets a fabricated figure.
How each assistant sees Mercer Heating and Air
ChatGPT
Recommends
Named in 24 of 72 prompts · names and recommends this business
Gemini
Not named
mentions this business
Perplexity
Not named
mentions this business
Google AI Mode
Not named
mentions this business
Customer questions it was named in
- Recommend a good heating and cooling company in New York, NY.
- What's the top-rated HVAC contractor near New York, NY?
- My AC stopped working and it's hot. Who can fix it today in New York, NY?
- I need emergency furnace repair tonight in New York, NY. Who offers 24/7 service?
Depth: the buyer's journey with AI
Where AI can carry a Mercer Heating and Air customer from a first question toward a booking, and where it can't. Five buyer questions, graded on what the assistants actually said.
strongOfferings
weakAvailability
fabricatedPricing
goodFit
emptyDifferentiation
Offerings & servicesStrong
Customer asks: "What does Mercer Heating and Air do?"
“Based on the provided search results, there is no direct information available regarding a company named "Mercer Heating and Air" in New York, NY. The search results highlight several other HVAC companies and dealers…”
All four assistants answer this accurately for Mercer Heating and Air.
Availability & bookingWeak
"Can I book Mercer Heating and Air this week? Are they taking new customers?"
“Based on the provided search results, there is no direct information confirming that a company named " Mercer Heating and Air " operates in New York, NY, or offers specific same-day emergency services. However, many…”
The assistants contradict each other on whether they're taking new customers, so the answer depends on which AI the customer asked.
PricingFabricated
"What does Mercer Heating and Air charge for a service call?"
“Based on the provided search results, there is no direct information confirming that a specific company named " Mercer Heating and Air " in New York, NY offers financing or rebates. However, several other HVAC…”
Asked about the service call, the assistants quoted anywhere from $49 to $250. A customer comparing prices gets a number AI made up.
Fit & qualificationGood
"Can Mercer Heating and Air handle what I need?"
“Based on available HVAC service providers in the Mercer County, NJ area, here are the details regarding system compatibility and service types: Heat Pump & System Compatibility: Yes, local HVAC companies (such as…”
Answerable for the common cases a customer asks about.
What makes them differentEmpty
"Why choose Mercer Heating and Air over the others?"
“Based on available local listings and customer reviews, here is why you might choose Mercer Heating and Air (and comparable highly-rated HVAC providers in New York, NY) over other options, based on typical industry…”
Boilerplate that's true of any competitor. AI has nothing concrete a customer could actually choose Mercer Heating and Air on.
Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness.