D
Dermapure Wildwood
#9
Visibility rank in Calgary, AB Med spas
2.2%
Share of voice
46
Depth score · how well AI can help a buyer · ▲ 3 in depth rank this week
Share of voice over time
Weekly, last 3 weeks · vs the Calgary, AB Med spas leader
Dermapure Wildwood · 2.2%PHI Medical Aesthetics (leader) · 8.2%
AI recommends Dermapure Wildwood #9 in Calgary, AB Med spas (1 of the four assistants name it, at 2.2% share of voice), and understands it well enough to carry a customer toward a booking, scoring 46 on depth.
Summary
- Across the questions Calgary, AB customers ask AI about Med spas, Dermapure Wildwood is recommended by 1 of 4 assistants and ranks #9 by share of voice.
- ChatGPT and Google AI Mode consistently name it. Gemini and Perplexity do not surface it.
- Its depth score is held back by pricing: on the Botox (per unit), the assistants quoted $9 to $18, so a customer comparing prices gets a fabricated figure.
How each assistant sees Dermapure Wildwood
ChatGPT
Recommends
Named in 31 of 72 prompts · names and recommends this business
Gemini
Not named
mentions this business
Perplexity
Not named
mentions this business
Google AI Mode
Recommends
Named in 3 of 72 prompts · mentions this business
Customer questions it was named in
- What are the best med spas in Calgary, AB?
- Recommend a good medical spa in Calgary, AB for Botox and filler.
- I just moved to Calgary, AB and need a new med spa. Where should I go?
- What's the top-rated aesthetics clinic or med spa near Calgary, AB?
Depth: the buyer's journey with AI
Where AI can carry a Dermapure Wildwood customer from a first question toward a booking, and where it can't. Five buyer questions, graded on what the assistants actually said.
strongOfferings
weakAvailability
fabricatedPricing
goodFit
partialDifferentiation
Offerings & servicesStrong
Customer asks: "What does Dermapure Wildwood do?"
“Dermapure Wildwood in Calgary, AB, offers a wide range of medical aesthetic, laser, and skin-tightening treatments, including photorejuvenation (IPL), injectable fillers, skin boosters, sclerotherapy, laser hair…”
All four assistants answer this accurately for Dermapure Wildwood.
Availability & bookingWeak
"Can I book Dermapure Wildwood this week? Are they taking new customers?"
“Yes, Dermapure Wildwood in Calgary is actively accepting new clients. Because they focus on highly customized, medically supervised skincare, all new clients start with a personalized consultation to build a tailored…”
The assistants contradict each other on whether they're taking new customers, so the answer depends on which AI the customer asked.
PricingFabricated
"What does Dermapure Wildwood charge for a treatment?"
“Based on information from Dermapure Wildwood in Calgary, the clinic offers specialized, personalized pricing rather than a flat rate for services like laser hair removal, and they offer complimentary consultations.…”
Asked about the Botox (per unit), the assistants quoted anywhere from $9 to $18. A customer comparing prices gets a number AI made up.
Fit & qualificationGood
"Can Dermapure Wildwood handle what I need?"
“Yes, Dermapure Calgary Wildwood (located in SW Calgary) has a highly credentialed medical team on staff. In accordance with Dermapure’s medical-aesthetic model, injections and specialized clinical treatments are…”
Answerable for the common cases a customer asks about.
What makes them differentPartial
"Why choose Dermapure Wildwood over the others?"
“Yes, Dermapure Wildwood in Calgary, AB (and associated Calgary Dermapure locations) provides opportunities to view before-and-after photos, patient results, and case studies, primarily through in-clinic consultations…”
AI's answers here are uneven across the assistants.
Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness.