D
Directions
#4
Visibility rank in Montréal, QC Med spas
4.7%
Share of voice
61
Depth score · how well AI can help a buyer · ▲ 6 in depth rank this week
Share of voice over time
Weekly, last 13 weeks · vs the Montréal, QC Med spas leader
Directions · 4.7%Médispa Victoria Park (leader) · 9.1%
AI recommends Directions #4 in Montréal, QC Med spas (1 of the three assistants name it, at 4.7% share of voice), and understands it well enough to carry a customer toward a booking, scoring 61 on depth.
Summary
- Across the questions Montréal, QC customers ask AI about Med spas, Directions is recommended by 1 of 4 assistants and ranks #4 by share of voice.
- Gemini and Google AI Mode consistently name it. ChatGPT does not surface it.
- Its depth score is held back by differentiation: asked why choose Directions, AI falls back on boilerplate any competitor could claim.
How each assistant sees Directions
ChatGPT
Not named
mentions this business
Gemini
Recommends
Named in 3 of 48 prompts · mentions it but often returns no sources
Google AI Mode
Recommends
Named in 39 of 48 prompts · names and recommends this business
Customer questions it was named in
- Which med spa in Montréal, QC is the best and safest for injectables?
- Who does the best Botox and dermal filler in Montréal, QC?
- Where can I get affordable Botox in Montréal, QC without cutting corners?
- What are the best med spas in Montréal, QC?
Depth: the buyer's journey with AI
Where AI can carry a Directions customer from a first question toward a booking, and where it can't. Five buyer questions, graded on what the assistants actually said.
goodOfferings
partialAvailability
goodPricing
goodFit
partialDifferentiation
Offerings & servicesGood
Customer asks: "What does Directions do?"
“It looks like "Directions" might be a typo, a specific local business name that isn't pulling up standard med spa directory listings, or a general term. However, looking at the menu of services you mentioned,…”
Answerable for the common cases a customer asks about.
Availability & bookingPartial
"Can I book Directions this week? Are they taking new customers?"
“Directions Third Age Consultants inc is a Montreal-based consultancy specializing in corporate training, retirement planning, and transition coaching for mature workers (led by founder Dr. Gillian Leithman). Public…”
AI describes availability but can't confirm a bookable time, so the customer still has to call.
PricingGood
"What does Directions charge for a treatment?"
“There is no specific business or clinic named "Directions" known to offer laser hair removal or facials, and pricing information for an establishment by that name is unavailable. If you meant a different clinic name ,…”
Answerable for the common cases a customer asks about.
Fit & qualificationGood
"Can Directions handle what I need?"
“I looked for publicly available information about Directions in Montréal, Québec, specifically whether its treatments are performed by a licensed nurse injector or a medical doctor, and whether their professional…”
Answerable for the common cases a customer asks about.
What makes them differentPartial
"Why choose Directions over the others?"
“"Directions" refers strictly to geographic mapping and navigation features (such as Google Maps or Apple Maps route planning) rather than a specific aesthetic clinic or provider named Directions in Montréal. If you are…”
AI's answers here are uneven across the assistants.
Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness.