C
Crunch Fitness
#2
Visibility rank in New York, NY Gyms · ▲ 2 this week
4.6%
Share of voice
45
Depth score · how well AI can help a buyer · ▼ 4 in depth rank this week
Share of voice over time
Weekly, last 9 weeks · vs the New York, NY Gyms leader
Crunch Fitness · 4.6%Equinox Fitness (leader) · 8.2%
AI recommends Crunch Fitness #2 in New York, NY Gyms (4 of the four assistants name it, at 4.6% share of voice), but understands it only #7. Its weakest link is pricing.
Summary
- Across the questions New York, NY customers ask AI about Gyms, Crunch Fitness is recommended by 4 of 4 assistants and ranks #2 by share of voice.
- ChatGPT, Gemini, Perplexity and Google AI Mode consistently name it.
- Its depth score is held back by pricing: on the initiation fee, the assistants quoted $50 to $125, so a customer comparing prices gets a fabricated figure.
How each assistant sees Crunch Fitness
ChatGPT
Recommends
Named in 17 of 48 prompts · names and recommends this business
Gemini
Recommends
Named in 22 of 48 prompts · names and recommends this business
Perplexity
Recommends
Named in 19 of 48 prompts · names and recommends this business
Google AI Mode
Recommends
Named in 25 of 48 prompts · names and recommends this business
Customer questions it was named in
- What are the best gyms in New York, NY?
- I just moved to New York, NY and need a new gym. Which one should I join?
- Which gyms in New York, NY let me start with a free trial this week?
- How do the top gyms in New York, NY compare on equipment, classes, and price?
Depth: the buyer's journey with AI
Crunch Fitness is recommended #2, but AI understands it only #7. The gap is pricing, the one question AI can't answer for a buyer.
goodOfferings
partialAvailability
fabricatedPricing
partialFit
partialDifferentiation
Offerings & servicesGood
Customer asks: "What does Crunch Fitness do?"
“Crunch Fitness \- Union Square\, Crunch Fitness \- 54th Street\, Crunch Fitness \- 83rd Street Crunch Fitness has multiple NYC locations , and the class schedule varies by club. The current Crunch pages show classes…”
Answerable for the common cases a customer asks about.
Availability & bookingPartial
"Can I book Crunch Fitness this week? Are they taking new customers?"
“Yes. Crunch locations in New York City commonly advertise a one-day free trial/guest pass before you join. For example, the Union Square club at 113 Fourth Ave, FiDi at 140 Broadway, and Tribeca at 80 Leonard St each…”
AI describes availability but can't confirm a bookable time, so the customer still has to call.
PricingFabricated
"What does Crunch Fitness charge for a membership?"
“Membership costs at Crunch Fitness in New York City are significantly higher than the brand's national suburban franchise locations, typically operating as multi-tier club access models (such as "One Crunch" for…”
Asked about the initiation fee, the assistants quoted anywhere from $50 to $125. A customer comparing prices gets a number AI made up.
Fit & qualificationPartial
"Can Crunch Fitness handle what I need?"
“Crunch Fitness \- 38th Street\, Crunch Fitness \- 54th Street\, Crunch Fitness \- 59th Street Yes. I checked Crunch’s current NYC location pages and its official trainer-certification requirements. One important caveat:…”
AI's answers here are uneven across the assistants.
What makes them differentPartial
"Why choose Crunch Fitness over the others?"
“Choosing Crunch Fitness in New York City comes down to balancing high-end amenities, class variety, and multi-location flexibility at a price point that undercuts NYC's notoriously expensive luxury boutique clubs. The…”
AI's answers here are uneven across the assistants.
Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness.