C
Crunch Fitness
#1
Visibility rank in New York, NY Gyms · ▲ 2 this week
5.7%
Share of voice
42
Depth score · how well AI can help a buyer · ▼ 2 in depth rank this week
Share of voice over time
Weekly, last 3 weeks · vs the New York, NY Gyms leader
Crunch Fitness · 5.7%Crunch Fitness (leader) · 5.7%
AI recommends Crunch Fitness #1 in New York, NY Gyms (4 of the four assistants name it, at 5.7% share of voice), but understands it only #7. Its weakest link is pricing.
Summary
- Across the questions New York, NY customers ask AI about Gyms, Crunch Fitness is recommended by 4 of 4 assistants and ranks #1 by share of voice.
- ChatGPT, Gemini, Perplexity and Google AI Mode consistently name it.
- Its depth score is held back by pricing: on the initiation fee, the assistants quoted $35 to $150, so a customer comparing prices gets a fabricated figure.
How each assistant sees Crunch Fitness
ChatGPT
Recommends
Named in 33 of 72 prompts · names and recommends this business
Gemini
Recommends
Named in 35 of 72 prompts · names and recommends this business
Perplexity
Recommends
Named in 56 of 72 prompts · names and recommends this business
Google AI Mode
Recommends
Named in 44 of 72 prompts · names and recommends this business
Customer questions it was named in
- What are the best gyms in New York, NY?
- Recommend a good gym or fitness studio in New York, NY.
- I just moved to New York, NY and need a new gym. Which one should I join?
- I want to start working out this week in New York, NY. Which gym can I join today?
Depth: the buyer's journey with AI
Crunch Fitness is recommended #1, but AI understands it only #7. The gap is pricing, the one question AI can't answer for a buyer.
goodOfferings
weakAvailability
fabricatedPricing
goodFit
partialDifferentiation
Offerings & servicesGood
Customer asks: "What does Crunch Fitness do?"
“Crunch Fitness in New York, NY, offers a "no judgments" fitness experience with multiple locations throughout the city, featuring a wide range of cardio and strength equipment, varied group fitness classes, and personal…”
Answerable for the common cases a customer asks about.
Availability & bookingWeak
"Can I book Crunch Fitness this week? Are they taking new customers?"
“Joining Crunch Fitness is generally done online through their website or in-person at a local club, offering both month-to-month flexibility and annual commitment options, depending on the plan. Is A Month-to-Month Gym…”
The assistants contradict each other on whether they're taking new customers, so the answer depends on which AI the customer asked.
PricingFabricated
"What does Crunch Fitness charge for a membership?"
“As of mid-2026, Crunch Fitness memberships in New York City typically range from approximately $65 to over $150 per month , depending on the location (Signature vs. basic) and access level. Initiation or enrollment fees…”
Asked about the initiation fee, the assistants quoted anywhere from $35 to $150. A customer comparing prices gets a number AI made up.
Fit & qualificationGood
"Can Crunch Fitness handle what I need?"
“3.2 Crunch Fitness - Union Square 3.5 Crunch Fitness - Chelsea 3.5 Crunch Fitness - FiDi 3.5 Crunch Fitness - Tribeca 3.2 Crunch Fitness - 59th Street 3.4 Crunch Fitness - Bowery 3.2 Crunch Fitness - 38th Street 3.3…”
Answerable for the common cases a customer asks about.
What makes them differentPartial
"Why choose Crunch Fitness over the others?"
“Crunch Fitness distinguishes itself in a crowded gym market by positioning itself as an affordable "high-value, low-cost" option that blends a high-energy, quirky atmosphere with premium-tier club features. 1\.…”
AI's answers here are uneven across the assistants.
Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness.