E
Equinox Hudson Square
#7
Visibility rank in New York, NY Gyms · ▲ 1 this week
2.6%
Share of voice
54
Depth score · how well AI can help a buyer · new to depth
Share of voice over time
Weekly, last 3 weeks · vs the New York, NY Gyms leader
Equinox Hudson Square · 2.6%Crunch Fitness (leader) · 5.7%
AI recommends Equinox Hudson Square #7 in New York, NY Gyms (1 of the four assistants name it, at 2.6% share of voice), and understands it well enough to carry a customer toward a booking, scoring 54 on depth.
Summary
- Across the questions New York, NY customers ask AI about Gyms, Equinox Hudson Square is recommended by 1 of 4 assistants and ranks #7 by share of voice.
- ChatGPT consistently name it. Gemini, Perplexity and Google AI Mode do not surface it.
- Its depth score is held back by pricing: AI describes what it offers well but can't tell a customer what a membership costs.
How each assistant sees Equinox Hudson Square
ChatGPT
Recommends
Named in 22 of 72 prompts · names and recommends this business
Gemini
Not named
mentions this business
Perplexity
Not named
mentions this business
Google AI Mode
Not named
mentions this business
Customer questions it was named in
- What are the best gyms in New York, NY?
- Recommend a good gym or fitness studio in New York, NY.
- I just moved to New York, NY and need a new gym. Which one should I join?
- Which gym in New York, NY is the best overall?
Depth: the buyer's journey with AI
Where AI can carry a Equinox Hudson Square customer from a first question toward a booking, and where it can't. Five buyer questions, graded on what the assistants actually said.
goodOfferings
partialAvailability
weakPricing
goodFit
partialDifferentiation
Offerings & servicesGood
Customer asks: "What does Equinox Hudson Square do?"
“Based on the July 2026 schedule for Equinox Hudson Square , located at 75 Varick St, New York, NY, the club features a variety of signature classes, including Pilates, Sculpt, Yoga, and high-intensity training, with…”
Answerable for the common cases a customer asks about.
Availability & bookingPartial
"Can I book Equinox Hudson Square this week? Are they taking new customers?"
“To join Equinox Hudson Square (located at 75 Varick St), you can book a club visit via their website, where a membership advisor will assist you with enrollment. One Membership. Limitless Potential. - EquinoxEquinox…”
AI describes availability but can't confirm a bookable time, so the customer still has to call.
PricingWeak
"What does Equinox Hudson Square charge for a membership?"
“As of late 2025/early 2026, the Equinox Hudson Square (75 Varick St) in New York, NY, is a newer location and falls under their high-end,, premium club pricing structure. Monthly Cost: Based on typical rates for new or…”
AI's answers here are uneven across the assistants.
Fit & qualificationGood
"Can Equinox Hudson Square handle what I need?"
“4.6 Equinox Hudson Square Expand []( Use two fingers to move the map Hold ⌘ to zoom © Mapbox Terms© OpenStreetMap Equinox Hudson Square 4.6•Gym Closed Give feedback Equinox Hudson Square (75 Varick St., New York) has a…”
Answerable for the common cases a customer asks about.
What makes them differentPartial
"Why choose Equinox Hudson Square over the others?"
“Located at 75 Varick Street , Equinox Hudson Square is one of the brand's newer additions. While it shares a neighborhood with the legendary, destination-access Equinox Printing House (famous for its rooftop pool), the…”
AI's answers here are uneven across the assistants.
Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness.