A
Anytime Fitness
#6
Visibility rank in Chicago, IL Gyms · ▲ 4 this week
2.5%
Share of voice
40
Depth score · how well AI can help a buyer · ▼ 1 in depth rank this week
Share of voice over time
Weekly, last 3 weeks · vs the Chicago, IL Gyms leader
Anytime Fitness · 2.5%East Bank Club (leader) · 5.6%
AI recommends Anytime Fitness #6 in Chicago, IL Gyms (4 of the four assistants name it, at 2.5% share of voice), but understands it only #10. Its weakest link is pricing.
Summary
- Across the questions Chicago, IL customers ask AI about Gyms, Anytime Fitness is recommended by 4 of 4 assistants and ranks #6 by share of voice.
- ChatGPT, Gemini, Perplexity and Google AI Mode consistently name it.
- Its depth score is held back by pricing: on the monthly membership, the assistants quoted $20 to $100, so a customer comparing prices gets a fabricated figure.
How each assistant sees Anytime Fitness
ChatGPT
Recommends
Named in 42 of 72 prompts · names and recommends this business
Gemini
Recommends
Named in 8 of 72 prompts · names and recommends this business
Perplexity
Recommends
Named in 25 of 72 prompts · names and recommends this business
Google AI Mode
Recommends
Named in 28 of 72 prompts · names and recommends this business
Customer questions it was named in
- What are the best gyms in Chicago, IL?
- Recommend a good gym or fitness studio in Chicago, IL.
- I just moved to Chicago, IL and need a new gym. Which one should I join?
- I want to start working out this week in Chicago, IL. Which gym can I join today?
Depth: the buyer's journey with AI
Anytime Fitness is recommended #6, but AI understands it only #10. The gap is pricing, the one question AI can't answer for a buyer.
goodOfferings
weakAvailability
fabricatedPricing
goodFit
partialDifferentiation
Offerings & servicesGood
Customer asks: "What does Anytime Fitness do?"
“Anytime Fitness has several locations across Chicago (including popular spots on Broadway in Edgewater, North Ave in Wicker Park, Chicago Ave in West Town, and Rockwell St in Lincoln Square). While specific layouts and…”
Answerable for the common cases a customer asks about.
Availability & bookingWeak
"Can I book Anytime Fitness this week? Are they taking new customers?"
“Joining Anytime Fitness is typically done by visiting a local branch in person or through their website's gym finder, as each location is independently owned. Regarding contract terms, they offer both options depending…”
The assistants contradict each other on whether they're taking new customers, so the answer depends on which AI the customer asked.
PricingFabricated
"What does Anytime Fitness charge for a membership?"
“Anytime Fitness membership costs in Chicago generally range between $40 and $65 per month , depending on the specific location and contract length. Initiation fees (enrollment fees) are common, often ranging from $25 to…”
Asked about the monthly membership, the assistants quoted anywhere from $20 to $100. A customer comparing prices gets a number AI made up.
Fit & qualificationGood
"Can Anytime Fitness handle what I need?"
“4.2 Anytime Fitness 4.2 Anytime Fitness 4.7 Anytime Fitness Expand []( Use two fingers to move the map Hold Ctrl to zoom © Mapbox Terms© OpenStreetMap Anytime Fitness 4.2![Yelp]( Open Anytime Fitness 4.2![Yelp]( Open…”
Answerable for the common cases a customer asks about.
What makes them differentPartial
"Why choose Anytime Fitness over the others?"
“Choosing Anytime Fitness in Chicago offers a blend of 24/7 convenience, local ownership, and global access, making it a strong contender for busy individuals or those who travel. With over 5,800 locations worldwide, you…”
AI's answers here are uneven across the assistants.
Depth from the tightened scoring run: pricing weighted for cross-assistant consistency, differentiation judged for concreteness.